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NICCI FRENCH


DIGITAL REPORTING, BRAND BUILDING

Nicci French is the pseudonym for the crime-writing partnership of Nicci Gerrard and Sean French. They have collaborated on many standalone psychological thrillers as well as publishing work individually.

Blue Monday (2011) was the first thrilling instalment in the Frieda Klein series, followed by Tuesday’s Gone (2012), Waiting for Wednesday (2013), Thursday’s Child (2014), Friday on My Mind (2015), Saturday Requiem (2016), Sunday Morning Coming Down (2017) and Day of the Dead (2018). The Lying Room (2019) – published by Simon & Schuster – is their latest novel.

There are fourteen other bestselling novels by Nicci French, including The Memory Game (1997), The Safe House (1998), Killing Me Softly (1999), Beneath the Skin (2000), The Red Room (2001), Land of the Living (2003), Secret Smile (2003), Catch Me When I Fall (2005), Losing You (2006), Until It’s Over (2007), What to Do When Someone Dies (2008) and Complicit (2009).

Campaign

To support Nicci and Sean by ramping up reader excitement about the Frieda Klein sequence and the on-going cast of characters. Pro-actively drive long-term brand loyalty by taking readers back inside the pages of the Nicci French backlist.

Client

Michael Joseph – London, UK

Platforms

Facebook

Content

Content that presents Nicci and Sean in an open and accessible light to their readers and that is an authentic representation of Nicci French, their work, research and passions.

Management

Social media management of the 10,000+ readers on Facebook, initiate community interaction and drive Nicci French brand awareness.

Thank you so much for all that you do for us and for all the encouragement.
You left us with very positive feelings – and our following is creeping steadily and solidly upwards!

— NICCI FRENCH