Pan Macmillan’s fantasy, science fiction and horror imprint Tor takes us into richly imagined worlds of science fiction and fantasy novels.
Tor’s bestselling and award-winning authors include Douglas Adams, Zen Cho, Genevieve Cogman, John Gwynne, Peter F. Hamilton, Amanda Hocking, Jenn Lyons, Jeff Noon, Naomi Novik, Charles Stross and Adrian Tchaikovsky.
Campaign
To energise the Tor UK online community by taking readers back into the richly imagined worlds of Tor’s science fiction and fantasy novels.
Client
Pan Macmillan – London, UK
Platforms
Content
Tor’s authors bring an spectacular array of alien invasions, time slips, multiverse worlds, techno-thrillers, myth and sorcery. Our aim was to bring together the various elements of fantasy, science fiction and horror so the Tor channel speaks to readers . . . whether they love space opera or zombie apocalypse.
Management
Driving community growth, social media management, initiating interaction across the authors’ social media channels, and strategic input for long-term reader engagement.