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GETTING STARTED AND MAKING AN IMPACT ONLINE


NETWORKING & SOCIAL MEDIA

This is for authors starting out online and who need guidance on getting the most out of social media platforms.

Our trainers will help authors navigate the minefield of marketing and networking opportunities online and empower authors to personally impact their web presence.

 

The key components of this course are:

  • Why every author should be active online

  • Who’s who online and why you should be talking to them

  • Information: taking control of what people read about you online

  • Engagement: using platforms that strengthen your relationship with your readers

  • Visibility: attracting new audiences through Facebook, Instagram and Twitter

  • Success measures and future strategy

01.

DURATION

Group courses run from 10am to 4pm (including lunch and 2 breaks). 1:2:1 training is delivered in a 3-hour time slot.

02.

DELEGATES

For group sessions there are places for up to 6 authors. 1:2:1 coaching sessions are dedicated to one author only.

03.

STRUCTURE

This course includes trainer-led discussion, written tasks, individual and group activities, and facilitated action planning.

04.

MATERIALS

All authors who attend this course - in a group or 1:2:1 session - will receive a training workbook for the session.

GROUP TRAINING

This offers focused training on a key topic over a full day. It’s a terrific way to demonstrate author care, showing your authors strong, practical support from their publisher. And it provides an opportunity for your authors to share their experiences and to learn from each other as well as from the trainers.

1:2:1 COACHING

Individual coaching sessions are tailored to match the needs of a particular author and are perfect for when you need fast response training. Focusing on one author allows our trainers to provide lots of targeted help. We will marry up the industry expertise of our trainers with the specific needs of your authors to ensure that they get the most out of the session.

Services

YOUR TRAINING INVESTMENT

Getting the most out of your learning outcomes

We use training best practice to evaluate the ways in which learning changes perceptions, attitudes, knowledge and skills.

PRE-COURSE ASSESSMENT

A pre-course assessment form will be provided to the attendees to determine any learning or mobility issues that our trainers need to consider.

POST COURSE EVALUATION

A post-course questionnaire is completed following the session to evaluate if their learning objectives for the course were met.

RETURN ON INVESTMENT REPORTING

A follow up evaluation, typically six weeks after the course, will be conducted with the attendees – to measure how they are putting the knowledge gained from the course into practice.

“I don’t think I’d have got to grips with social media if I hadn’t been guided every step of the way by someone logical and reassuring.
Huge thanks to AuthorProfile for making it all make sense.”

— GILL PAUL